Is This Me? Taurus people are Earth people, which makes them powerful in all that they do. A Taurus will always look for the reward for work well done, and they seem to do well finding it. They are stubborn and love the material pleasures. A Taurus is great at accumulating money, loves the finer things that money can buy, but is really careful when spending it. They are the people with money in the bank. Taurus is ruled by Venus. Bulls are fond of the beauty of a Venus goddess and has the money to wine and dine. He looks for the high quality woman who will be loyal to him, and is willing to spend money to make her happy. Females born under the Taurus sign are strong of spirit and are guided by the beauty of the goddess to understand what it takes to find happiness in love. She is kind and loving, but will not tolerate a man who is not straight with her. Read more about the Taurus Zodiac sign.